Momo Audio approached us to develop a new high-end Bluetooth earbud design, aimed at solving several usability issues identified with existing devices. By solving the problems users expressed with current-generation devices, we developed the Zen 01 - a new design that provides several key benefits that differentiate the product from its current competitors.
A modular design providing an un-interupted listening experience.
Separable batteries that improve recyclability and reduce e-waste.
Computer aided design (CAD)
Computer aided engineering (CAE)
Rapid prototyping and product testing
Design for manufacture and assembly (DfMA)
Electronic prototyping and development
Product costing analysis
Getting the ergonomics of the earbud right was an essential part of the early product development process. Through research and analysis of anthropometric data, we use the most relevant dimensional information to inform the size and form requirements for the new device.
Ergonomic Assessment - Anthropometric data for the human ear; established measurements were used to inform development of the new earbud design
Definition of a design direction aligned to your customers and aspirations is an essential first step in the conceptual development process. Once a characteristic colour, material, and finish (CMF) approach has been defined, we explore the mechanical solutions to the design problem and incorporate the new design language.
Moodboards - A contemporary set of forms, finishes, and colourways were developed to align with the innovative and insightful characteristics of the new device.
Concept & Brand Development - The aesthetic and functional detail of the Zen-01 earbud was developed in conjunction with a re-branding of the Momo Audio identity.
By focusing on the key performance targets, our goal is to build, test, and iterate the prototype design to perfect the complete solution. With a specific focus on comfort and ease of use, we were able to create a product that is both compact and enjoyable for the customer to wear throughout the day.
In conjunction with our electronic development partners, we followed a collaborative process to ensure that all key components were correctly located and housed within the final assembly.
Development Prototypes - Several phases of prototypes were tested to ensure that the final design was a comfortable fit within the inner ear of the user.
CAD Development- The final assembly was created around the PCB assembly and battery components. Specific features were developed to provide the unique functionality of the new product.
Effectively explaining the key features of any new product is crucial to gaining support and selling unique concepts. To help implement a future crowd-funding campaign, several promotional boards were produced to highlight the Zen 01 and its benefits over competitor devices.
Primary Features - An explanatory board showing the key functionality of the product and associated ecosystem.
Audio Features - To highlight the high-end audio componentry utilised in the Zen 01, a board was created to convey this technology in a visually interesting way.
Sales Board - A full marketing board was created to display the key features of the Zen 01 in the context of the final target market.